The French TV journalists seem to like our ad and poster pinned up in the FIVE dealerships and made to catch attention about the fact that wearing gloves when riding a motorcycle is now mandatory for both the rider and passenger, and that people should trust a glove specialist. They showed our poster at the beginning of this report seen last Sunday morning in Auto Moto, a major TV show about automobile and motorcycles on the N°1 TV channel in France. This TV show reaches an average of 1.2 million viewers (from 2m20s)
The leading info channel in France BFM TV did the same by including this FIVE poster and showing some FIVE gloves in the same type of report, diffused in their news all day long on Saturday 19th of November. Thats’ another 400 000 viewers.